MILLER LITE FREE RIDES RETURN TO TWIN CITIES ON NEW YEAR’S EVE
https://www.metrotransit.org/take-miller-lite-free-rides-on-new-years-eve
For detailed route and schedule information, call 1-800-FREE-RIDES (1-800-373-3743), text “FREE RIDES” to 90464 or visit www.MillerLiteFreeRides.com.
Miller Lite is again teaming up with Metro Transit and J.J. Taylor Distributing to provide Miller Lite Free Rides a program designed to help people get home from New Year’s Eve celebrations safely. Passengers can ride for free on all Metro Transit bus routes and Metro lines on Tuesday, December 31 from 6 P.M. until the end of regular service.
“We hope when people choose to celebrate the New Year with Miller Lite they make a responsible choice to get home safely,” said Diane Wagner, responsibility commerce manager for MillerCoors. “Whether they take a Miller Lite Free Ride, call a cab, or designate a driver, we hope people will make a plan to enjoy the holiday responsibly.”
This marks the third year that Miller Lite Free Rides have been available on New Year’s Eve in the Twin Cities. The 16-year partnership has provided over one million rides on St. Patrick’s Day and New Year’s Eve in the Twin Cities. The safe ride program will also be offered on New Year’s Eve in Milwaukee, Waukesha, Green Bay, Madison and Chicago. Since its inception in 1987, Miller Lite Free Rides has provided more than 3.7 million safe rides in 11 communities and has gained full support by local and state law enforcement, including the Minnesota Department of Transportation.
“We’re excited to partner with Miller Lite once again to offer safe rides to the residents of the Twin Cities community on New Year’s Eve,” said Brian Lamb, Metro Transit General Manager. “Taking a ride on a Metro Transit bus or Blue Line train is a free, safe and convenient way to ring in 2014.”
Miller Lite and Metro Transit are inviting people to share their plans to #CelebrateSafe on New Year’s Eve by uploading a photo of on social media of themselves and their crew taking a Miller Lite Free Ride. Photos will be featured on the MillerCoors Facebook Page and “Behind the Beer” blog. Must follow @MillerCoors on Twitter and be 21 and over to participate.
For detailed route and schedule information, call 1-800-FREE-RIDES (1-800-373-3743), text “FREE RIDES” to 90464 or visit www.MillerLiteFreeRides.com.
WHAT: Miller Lite Free Rides
WHEN: Tuesday, December 31, 2013 – 6:00 P.M. until the end of regular service
WHERE: Metro Transit bus routes and Metro lines throughout the Twin Cities